1. Create your shop
Sign up with your email address and your business name — that becomes the shop's name and also appears on invoices. The person who creates the account becomes the owner and is the only one who can change products, prices and payout details.
You can go straight to Stripe — there is no application to wait for. Your shop is hidden until Stripe has approved the account, and then opens itself. Add products and branding in the meantime.
2. Connect Stripe
Payments go into your own Stripe account, so it needs to be connected before you can sell. You can either connect an account you already have, or create a new one along the way.
See the full walkthrough in Stripe Connect, including what you need to have ready for verification.
3. Add your products
A product is what customers can buy on your page. There are two types, and you can sell them side by side.
- Fixed amounts — 300, 500 and 1,000 kr. cover most cases.
- Free amount — set a minimum and a maximum, so the customer chooses themselves.
A punch card is a fixed-price product with a clip value and a number of clips — see Punch cards. You can put it on your page, or issue it yourself from the dashboard. Tickets belong to an event and are created there.
4. Set your look
Add your logo and accent colour. The gift card page and the card itself use your colour, not Kuvert's — the customer should experience shopping with you.
Your page lives on shop.kuvert.dk followed by your own name, and it can meet the customer in Danish, English, Norwegian, Swedish or German.
The language follows all the way through. If a Swede buys in Swedish, the receipt, the gift card and the reminder that the card is expiring soon are also in Swedish — even when the reminder does not arrive for three years. Only what you yourself write — your gift card name, your greeting and your opening hours — appear as you have written it.
Do you already have gift cards elsewhere?
They can be brought with you. Under Import cards in the dashboard you upload a CSV from your current system: one column with the card's code, one with the amount and one with the expiry date. We show you how the file will be read — how many cards and how much in total — before anything is created, and lines we cannot read get a line number so you can fix them.
The cards get new Kuvert codes, and the old code comes along as a reference. That is why the extract below is part of the import and not just a backup: in that file the old and new codes sit side by side, so you can tell each customer what their card is called now. If a card has already been used in part, the remaining balance moves with it.
And back out again
Under Gift cards you can at any time download all your cards as CSV: Kuvert code, previous code, value, balance, expiry date and status. The file is yours. It's there whether you need to give your accountant an overview of the outstanding liability, or whether one day you want to go elsewhere.
Then you're off
Share the link where your customers are: in the menu, in the footer on your website, in the newsletter and in your Google profile. The first sale usually comes the same week the link becomes visible.
Then set up staff access so they can redeem without being able to change prices.